Brand Identity

A brand for an architecture firm based in Mexico. 

3

Typography here was vital to creating a memorable brand. While the initials O & R should stand out, they should also link to the entire company name.

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We agreed that using a two colour combination, iron and magnesium, would reinforce a key point of the firm's mission: sustainable simplicity.

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Elegance and minimal application across all assets is essential.

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The stationery design is whimsical, innovative, but conservative.

5

Idealy, the business card should adhere to logic and be discreet. "In this firm, we are Architects. Hierarchies are used for planning the construction of buildings." Therefore, I skip titles.

7

Roboto by Christian Robertson was selected as the firm's only typeface. The perfect modular typeface for both headings and body text.

8

By reducing the ampersand to its smallest size, the initials become the brand's protagonists.

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